To run a business, one needs to choose a good location because there are customers or no customers because the location is good or bad. Here are some suggestions on how to look or get an appointment for antique items.
1. Close to customers
How close are your customers to your business? In order for your business to be successful, you need to be close to the target area and easily accessible. For example, you sell food, so the place to sell is on a busy street near the tourist area in the downtown area where there are other shops because if they buy when they are hungry, they will come to us. Another example is that if our business is a bookstore, the best place to open is near a school or university.
Related: Where to live in Phnom Penh?
2. Adequate infrastructure
When we want to do business somewhere, we want to go and start selling right away, and it is important for you to choose a location that has enough water, electricity, and sewerage, not to make it difficult for us to connect. Longer and more expensive.
3. Can you expand?
If you run a business and plan to expand in the future, we need to see if we can expand where we want to. Sometimes all locations are good but not so spacious, it can be difficult in the future as our business grows and we want to expand to accommodate the number of customers.
The place we choose must also be safe because it will give confidence to ourselves as well as customers. If our products and services are good, but the area where our business is located is rich in theft or other illegal activities, customers do not dare to risk us.
5. Close to competitors
You think for sure that if we are close to competitors, we will not have many customers because busy competing with each other. But the fact is that when an area sells a lot of similar products, it will make it easier for customers to remember and also bring more customers to that area. In Phnom Penh, for example, we see many gold and diamond shops in Phsar Thom Thmei or motorcycle and spare parts shops around Orussey Market… When we want to buy those products, we will definitely want to visit those places.